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YOUR NEW UPDATE

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THE BOTTOM LINE

HOW UPGRADE PROGRAMS CAN ADD TO YOURS


Upgrade programs in any business are often misunderstood but also a HUGE part of maximizing profitability in your martial arts school. The biggest misconception of having an upgrade program in your martial arts school is that students who don’t upgrade will not get the quality training in your specific style of martial arts that you teach.

An upgrade program should be a program that offers your students additional training that IS NOT part of your traditional requirements. For example, if you teach Tae Kwon Do it is not necessary for students to learn grappling techniques or flash kicking BUT if students want to learn these things they can for a very small additional fee. An upgrade program should not be mandatory for your students to reach a black belt level in your school.

The revenue from having an upgrade program is huge. If you have 100 students paying $100 per month you would be bringing in $10,000 per month. If just 50 students decided they wanted extra training for just an additional $20 per month you would be bringing in $1,000 per month, that’s an extra $12,000 per year with the same amount of students.

The keys to having a successful upgrade program are:
1. Make sure there is a clear difference in what you offer between your traditional training and the upgraded training.
2. Make sure the price point is not a big jump from what your students are currently paying.
3. Must have a visual differenceDifferent uniforms are a must when having different programs in your school. The uniforms should look less traditional and a little more “flashy” or “cooler” as this appeals to students, especially kids.

If you want to maximize revenue through more tuition (higher rate for your upgrade program), more retail sales (upgraded uniforms, weapons, etc.), retain your students longer (giving them an opportunity to get different types of training) then you must incorporate an upgrade program.

BY MIKE METZGER | LEAD MAIA CONSULTANT

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THE BOTTOM LINE

HOW UPGRADE PROGRAMS CAN ADD TO YOURS


Upgrade programs in any business are often misunderstood but also a HUGE part of maximizing profitability in your martial arts school. The biggest misconception of having an upgrade program in your martial arts school is that students who don’t upgrade will not get the quality training in your specific style of martial arts that you teach.

BY MIKE METZGER | LEAD MAIA CONSULTANT
READ MORE


RETIREMENT RUNDOWN

PLANNING FOR THE FUTURE



The Martial Arts Industry Association (MAIA) offers a variety of programs for school owners at all stages: from those who have not yet opened their doors, to those who are already highly successful and looking for help improving specific areas. One of these programs is MAIA Wealth.

Wealth’s focus is to help those school owners who are ready to move from “what do I need to do to make my business successful” to “what do I need to do to make my retirement successful?” Of course, right now you might be saying, “I love what I do – I don’t want to retire any time soon!” However, the financial freedom to have the ability to retire can not be underrated!

In MAIA wealth, we discuss there are three simple steps to obtaining financial freedom:
1) Make Money
2) Save Money
3) Invest Money 

These steps are the same for all business owners, no matter what industry they’re in. However, it’s how you break down these steps that is important. You must earn enough to live, and live within your means.

Second, you must save money, accounting for the present, the future and emergencies. Once you have adequate savings you can move on to step three and invest. Allow your money to work for you, instead of working for your money. Whether investing is done in stocks, bonds, a second location or in real estate, you need your money to grow.

This may sound basic, but it’s the foundation of building lasting success for your future.

BY FRANK SILVERMAN | MAIA EXECUTIVE DIRECTOR


A HELPING HAND IN YOUR STORY



Do you feel like your martial arts business has hit a plateau?

Too unorganized. Unstable. Just missing something.

Then lock up an overwhelming advantage with a MAIA Elite Consultant today.

Gain help from someone that:
•Has been in your shoes (and understands your challenges)
•Will expand your knowledge (beyond what any Google search can provide)
•And has a clear direction (that’s proven to work)

Don’t wait another minute, accelerate your school’s growth today. Hire a MAIA Elite Business Coach

“Thanks to MAIA Elite, my gross revenue has increased dramatically, enrollments and upgrades are easy for my staff, retention has improved, and I am spending less time keeping the business on track and more time with my family.” 
-Jordan Schreiber, ATA Martial Arts, Berkeley, CA

“Since joining MAIA Elite I have grown from teaching as a hobby in a recreational center, to a full-time business owner in my own facility. MAIA has helped make my dream of teaching martial arts full time, as my only job, a reality.” 
-Ted “Shigong” Guerrero, Champion Martial Arts, San Diego, CA

“Elite is responsible for the growth of my business over the past 10 years. Can’t even imagine if my school would have survived without the guidance from my consultant and then other advisors and networking.” 
-Lisa Susko, Jindo Martial Arts, Fitness and Self Defense, North Tonawanda, NY


BUILDING YOUR FUTURE, TOGETHER


Will there ever be a day when you want to take a backseat in your martial arts school?

Will there ever be a day when you want to remove yourself from the daily operations?

Then start working for that day now with a MAIA Wealth Coach.

Progress towards the next chapter of your life:
•Protect the assets you already have (namely, your business)
•Build a legacy for your school (and design an exit strategy for you)
•Develop a plan for your future (with where you should put your money)
You’ve worked hard. Don’t neglect your future. Ask about MAIA Wealth today.

“We had a non-existent exit strategy, retirement strategy, business strategy...heck ANY strategy at all. MAIA Elite and Wealth have both helped us to set and reach some previously unheard-of goals for us... including having a million-dollar year in 2018!”
-Heidi Chapman, Paks Karate, Bossier City, LA


RETIREMENT RUNDOWN

PLANNING FOR THE FUTURE


A HELPING HAND IN YOUR STORY

LEARN MORE

BUILDING YOUR FUTURE, TOGETHER

Will there ever be a day when you want to take a backseat in your martial arts school?
READ MORE
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